Friday, September 9, 2011

From Aslanian: Ramping Up Your Online Marketing

Dear James,

Two million college students - one out of every five - are enrolled in fully online programs in the U.S. How will you enroll more of these students in your online programs? Our upcoming seminar, "Ramping Up Your Online Programs: Marketing Tactics That Work," will provide you with tactics that you can take home and try immediately, while offering a dynamic group learning environment in which you are bound to make contacts that will come in handy in the future. http://www.educationdynamics.com/Market-Research/Seminars/Online-Seminar-Fall-2011.aspx?utm_source=b2b&utm_medium=email&utm_campaign=2011_09_08_seminar

Sessions Include:

• Profiles of Prospective Online Learners
• The Zero Moment of Truth: The New Education Marketing Model
• Academic Programs and Google Optimization: Help People Find You and Stay with You

Special Guest Speaker: Jennifer Howard, Director of Education at Google Inc. Search engines like Google are the number one Internet tool prospective students use for their college search. Jennifer will show attendees how these search engines really work, and she will provide a concise action plan that you can implement right away to make your institution rise to the top in search results.

Sincerely,

Carol B. Aslanian,
Senior Vice President
Aslanian Market Research
EducationDynamics

P.S. Get a head start with our Online Student Market Analysis.
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