Two-day workshop on marketing graduate programs

Dear James Ottavio,

Attend our two-day seminar, "Marketing Graduate Programs to Working Professionals: Competing for Your Share," and leave with the information you need to attract adult students to your graduate programs. You'll learn how to:

1. Use profile data on today's graduate students to craft your marketing strategy
2. Brand and position key programs in a crowded market
3. Work with scarce resources - tips from the field
4. Maximize SEO and email marketing to increase yield
5. Incorporate social media and mobile marketing into your recruitment plan

Our carefully selected, experienced presenters will share valuable insights into the preferences and decision-making behaviors of working professionals seeking graduate study.

Sincerely,

Carol B. Aslanian,
Senior Vice President
Aslanian Market Research


July 28 - 29, 2011
Harvard Club of New York,
New York City
Early Bird Registration: $695
https://www.cvent.com/events/marketing-graduate-programs-to-working-professionals-competing-for-your-share/registration-213bcef7527f4899a5af9401cf2dcfce.aspx