Research Results on Social Media Users

Hear the Results of ALL-NEW Research, Revealing Exactly What You Want to Know About Social Media Users.


At SSI's last Webinar, we shared findings showing social media use exploding across all age groups--from 13 to 65+. And all age groups have a set of avid users spending 5 or more hours a week social networking. Avid users are most likely to post comments, answer polls and share opinions on brands.


You asked a lot of questions about "avids." Who are they--and how are they different? Are they also avid consumers? Active opinion leaders? Early adopters? Are they the same people influencing through traditional media--or another group with a unique profile? You also wanted to know how to bring social media users into your research. How can you reach them? Are social networks different (and in what ways) from other access sources? And what's the best approach for blending social media with other sources to create a consistent access stream?


Now, SSI presents the answers for the first time at a NEW Webinar, Winning the Social Media Avids, June 21, 2011 from 1:00 - 2:00 pm ET. Click to register FREE--and discover how to unleash the full potential of social media and its most active and influential users.


Our SSI experts--Mark Hardy, Managing Director, Americas and Jackie Lorch, Vice President, Knowledge Management--will share the results of new research, based on what you told us you want to know about social media and how it can strengthen your market research. With more than 90% of those 13 - 34 year olds--and more than 70% of those 65 and older--reporting they visit social media sites, this is a program you can't afford to miss!


Make sure you have the information you need to connect with today's new communicators. Click to register FREE for Winning the Social Media Avids. Even if you can't make the June 21 date, sign up now, and we'll send you a link to listen on demand any time after the program's original airing. Don't miss out on this critical information!