That's the question puzzling EdX, the Harvard/MIT project to produce massive open online courses. Both schools have a $30 million up-front investment on the line. They have offered participating schools two models for revenue sharing:
http://chronicle.com/article/How-EdX-Plans-to-Earn-and/137433/?cid=at&utm_source=at&utm_medium=en
Here's what the agreement language looks like:
http://chronicle.com/article/Document-The-Revenue-Sharing/137429/
With a sort of Mini-MOOC of my own in the offing,
https://www.canvas.net/courses/american-counter-terrorism-law
I'm watching these experiments with considerable interest.
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